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15th July 2020

New Audi A3 Saloon and A3 Sportback arrive in Ireland

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Dublin: 15 July, 2020: Audi Ireland has announced pricing details for the eagerly anticipated new Audi A3 Saloon and the new sophisticated Audi A3 Sportback. The Audi A3 Sportback is sportier, digitalised and fully connected with a design that accentuates the dynamic character of the premium compact car. The fourth generation of the A3 Sportback is available to test drive at Audi dealerships with prices starting from €30,550 RRP. The second generation Audi A3 Saloon exudes elegance, efficiency and evolution with a design focus on the extended lateral line and coupé-like roof. Arriving in Dealers from August, prices, start from €31,545 RRP.

  • Audi A3 Sportback: Five-door premium compact car with sporty design
  • Incredible technology and connection with ultimate MMI operating system
  • The all new elegant Audi A3 Saloon - a driving experience as efficient as it is dynamic
  • Digital cockpit and touch display as standard, multitude of connect services
  • Prices for the A3 Sportback 30 TFSI Attraction start from €30,550 RRP and the model is currently available for test drive in Audi dealerships
  • Prices for the A3 Saloon 30 TFSI Attraction start from €31,545 RRP and will arrive in dealerships in August
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Audi A3 Sportback

The new Audi A3 Sportback features compact proportions and a sporty design. The wide Singleframe and large air inlets at the front end accentuate the dynamic character of the premium compact car. The shoulder of the body extends in a smooth line from the headlights to the rear lights. The surface below is curved inward – a new element of Audi’s design that puts a stronger emphasis on the wheel arches. The sporty and sophisticated design continues in the interior with the new gear stick, aluminum or carbon inlays, striking door openers and an instrument panel with a black-panel look. Seat upholstery made of recycled PET bottles and adorned with stylish contrasting stitching are being used for the first time.

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The MMI operating concept is powered by the new third generation modular infotainment platform. Its computing power is ten times higher than that of its predecessor, it performs all tasks relating to connectivity, including telephony and the Audi connect services with LTE Advanced speed, and also boasts an integrated Wi-Fi hotspot.

The new Audi A3 Sportback will have a choice of two engine versions – a 1.5 TFSI with 110 kW* and a 2.0 TDI that delivers 85 kW**. All engines impress with their powerful torque and sophisticated running characteristics. The engine versions at start of production will be combined with front-wheel drive. Power will be transmitted by a six-speed manual transmission or the quick-shifting seven-speed S tronic, the selector lever of which is now designed as a compact shifter. The driver can push and pull this to control the basic functions of the automatic transmission.

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Audi A3 Saloon

The compact four-door model is digitally and fully connected – from the infotainment through to the assist systems. The cockpit is entirely focused on the driver, beginning with the interior design and ending with the display and control elements. Thus, the instrument panel with the central MMI touch display is inclined slightly toward the driver. It has a 10.1-inch diagonal and is intuitive to operate. The 10.25-inch instrument cluster behind the steering wheel is digital even in the basic model. As the Audi virtual cockpit plus, it measures 12.3 inches and offers three different views, including sporty graphics with inclined digits and a particularly dynamic layout. The RPM and speed are shown here as bar diagrams with angular red graphical elements. Similar to the Sportback, the top infotainment system in the new car is the MMI Navigation plus, boasting computing power ten times higher than its predecessor.

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Beneath the elegant body, new drives and refined suspension tuning ensure a driving experience that is as efficient as it is dynamic. The new A3 Saloon is presented in a sporty, elegant look. The front is dominated by a large Singleframe honeycomb grille that is flanked by striking headlights. On the outside, they form trapezoidal angles that are drawn downward. The body line on the Saloon, extends up to the rear bumper, emphasising its length and gives the flank an elegant appearance. The concave surface under the broad body shoulder further accentuates the quattro blisters and the sill, creating an intensive play of light and shadow. The roof line slopes down from the B-pillar dynamically – just like on a coupé – and finishes in a striking spoiler on the tailgate.

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The new A3 Saloon is available with a choice of two TFSI engines and one TDI engine at launch, high efficiency being a common theme across both. The 35 TFSI, a 1.5-litre direct injection engine, produces 150 PS and is available in two versions – with a newly developed six-speed manual transmission1 and with a quick-shifting seven-speed S tronic2. Besides the cylinder on demand technology, the powertrain in conjunction with the S tronic dual clutch transmission uses a 48-volt mild hybrid system. It recovers energy during deceleration, supports the engine with up to 50 Nm of torque when driving off and accelerating from low engine speeds and allows the A3 Saloon to coast with the engine switched off in many situations. In everyday driving, it reduces consumption by up to 0.4 litres per 100 kilometres.

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Commenting, Thorsten Godulla, Managing Director, Audi Ireland said “We are really proud to announce that the new A3 family is now available for Irish customers. These are very significant models for us and we believe they will be very popular with Irish motorists as they offer huge choice and incredible value for money. Drivers can now book a personal test drive in Audi dealerships and see the new design features and experience the exciting in-car digital experience for themselves. We expect drivers to be very impressed!”

The new Audi A3 are Audi A3 Sportback are currently available to order online. The A3 Sportback is now available for test drive with the A3 Saloon arriving in dealerships in August. For further information about the Audi A3 model, contact your local authorised Audi dealership or visit www.audi.ie.


Notes:

1 (combined fuel consumption in l/100 km: 5.0 – 4.7 (47.0 – 50.0 US mpg)*; combined CO2 emissions in g/km: 114 – 108 (183.5 – 173.8 g/mi)*)
2 (combined fuel consumption in l/100 km: 4.9 – 4.7 (48.0 – 50.0 US mpg)*; combined CO2 emissions in g/km: 113 – 107 (181.9 – 172.2 g/mi)*).

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The specified fuel consumption and emission data have been determined according to the measurement procedures prescribed by law. Since 1st September 2017, certain new vehicles are already being type-approved according to the Worldwide Harmonized Light Vehicles Test Procedure (WLTP), a more realistic test procedure for measuring fuel consumption and CO2 emissions. On September 1st 2018, the New European Driving Cycle (NEDC) was replaced by the WLTP in stages. Owing to the more realistic test conditions, the fuel consumption and CO2 emissions measured according to the WLTP will, in many cases, be higher than those measured according to the NEDC. Therefore, the usage of CO2 emission values measured according to WLTP for vehicle taxation from 1st September 2018 on can cause changes in this regard as well. For further information on the differences between the WLTP and NEDC, please visit www.audi.de/wltp or https://www.audi.ie/ie/web/en/models/layer/wltp-lp/layer/nefz-wltp.html

We are currently still required by law to state the NEDC figures. In the case of new vehicles which have been type-approved according to the WLTP, the NEDC figures are derived from the WLTP data. It is possible to specify the WLTP figures voluntarily in addition until such times as this is required by law. In cases where the NEDC figures are specified as value ranges, these do not refer to a particular individual vehicle and do not constitute part of the sales offering. They are intended exclusively as a means of comparison between different vehicle types. Additional equipment and accessories (e.g. add-on parts, different tyre formats, etc.) may change the relevant vehicle parameters, such as weight, rolling resistance and aerodynamics, and, in conjunction with weather and traffic conditions and individual driving style, may affect fuel consumption, electrical power consumption, CO2 emissions and the performance figures for the vehicle. Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the guide “Information on the fuel consumption, CO₂ emissions and electricity consumption of new cars”, which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (www.dat.de).
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